In the winter, school administrators often have to cancel school for inclement weather. Snow, ice, and extreme temperatures can mean that it's simply not safe to have children come to school.
But it's often hard to tell whether or not you should cancel school in the winter, and decisions to cancel school can be controversial. This is because snow days are often made up by shortening summer or spring breaks.
So how can you tell when you've got a real emergency on your hands, and when is it okay for your student to brave the wintry weather? Find out with this handy guide from DialMyCalls.
1. A Snow Emergency Has Been Called by the Government
This is a no-brainer. If a snow emergency has been called by the local municipal government, you should delay the opening of your school until roads are clear, or consider canceling classes altogether. Commonly, there are 3 levels of snow emergency:
- Level 1 Snow Emergency - Drifting, blowing snow is making roads hazardous, and roads may be icy. Caution is encouraged while driving. You may want to delay the opening of your school until the roads are clear.
- Level 2 Snow Emergency - Significant snowfall and very icy roads make driving dangerous. You should consider canceling classes at your school.
- Level 3 Snow Emergency - Roads are closed to all non-emergency personnel. Nobody should be driving except for emergencies or other essential travel purposes. Holding school is impossible.
These levels vary between local and state governments. Pay attention to the snow emergency level, and use it as a guide when deciding whether or not to cancel classes.[click to continue...]
Times are tough for many small businesses in America, and around the world. Hobby shops have been hit especially hard by the growth of online retail - it's hard to compete with rock-bottom prices, and a huge selection of specialized products.
But there are still thousands of hobby shops - and with the right marketing techniques, any hobby shop can market to customers more effectively, grow their customer base, and increase profits.
In this article, DialMyCalls will look at some helpful tips that can help hobby shops gain more customers, and compete with online marketplaces. Let's get started now!
1. Diversify Your Merchandise to Appeal to More Customers
Traditionally, hobby shops were associated with things like model building, miniature painting, remote-controlled vehicles, and other such items. These products still make up the bulk of most hobby shop stores - and that's a good thing, of course.
However, it may be a good idea to expand your products somewhat. Toys and hobby-oriented merchandise are great, and appeal to your core consumers - but you need to bring in more than just passionate, regular customers if you want to increase sales.
One of the biggest areas where hobby shops can increase sales is in the world of RC drones, or quadcopters. Drones are becoming very popular, and flying drones is a great recreational activity. Many hobbyists are also building their own drones - and they're willing to shop locally for parts, because they know they'll be able to return them easily if they do not work properly, or don't fit.
Board games are another area where hobby shops can get quite a few customers. Millennials are crazy about board games, and often seek out new and unique board games that cannot be found at most retail stores. If you stock unique, in-demand board games like Pandemic, Ticket To Ride, and others, you may be able to bring in more customers.[click to continue...]
Modern businesses have dozens of marketing tools available to them. From SMS messaging to emails, flyers, direct mail, social media messaging, and search engine marketing... you get the picture.
There are so many ways to stay in touch with your customers that it can be hard to understand which techniques are the most effective.
However, there is one often-underlooked marketing tool that you can use to help build your business, bring in more customers, and create a more loyal consumer base. Voice broadcast marketing.
Voice message marketing uses specialized software to send custom-tailored voice messages to customers - and engage with them in a personal, one-to-one way. Tools like DialMyCalls make it easy for companies to use voice messages in their marketing campaigns - learn more about the benefits of doing so now!
1. You Can Customize Each Message
If you need to send personal, customized messages to specific customers - say, a past customer who has not come back to your business for a while - tools like DialMyCalls make it easy to do so.
You can quickly record, customize, and send a voice message to a particular customer. In only moments, you can create an effective, personal message that is sure to help you connect with your customers, and bring them back to your business.
2. You Can Send Voice Messages to Hundreds of Customers at Once
Of course, you won't always want to send a message to just one customer. But with a service like DialMyCalls, you can also send your voice messages to dozens, or even hundreds of customers at once - ensuring that you can easily broadcast announcements about your business, special promotions, and more.
Best of all, these voicemails can be sent to customized lists of customers. For example, you could send a voicemail about lunch specials at your restaurant to regular customers. Then, you can also send a different voicemail with a discount or special promotion to customers who have not come to your restaurant recently.
By targeting different groups of opted-in customers with customized voicemails, you can maximize the impact of your marketing efforts.[click to continue...]
Whether you've just purchased a shiny new zero-turn mower, are planning on starting a lawn mowing business, or you're a seasoned veteran in the lawn mowing industry, you can always benefit from some extra guidance when it comes to marketing.
At DialMyCalls we're here to help you market your business properly. Take a look at this list of the top marketing tips for lawn mowing companies, and you're sure to gain some valuable insights that will help you build your business. Let's get started.
1. Start Marketing Early in the Year
If you're operating in America, there's a good chance that your company is seasonal. You're not likely to do much lawn mowing in the winter - when most of America is blanketed in snow. There are exceptions of course - if you live in Florida, you can mow lawns all-year-round.
You should still start marketing your services early in the year. Typically, people begin mowing their lawns in late March or early April, when heavy rainfall and warmer temperatures begin to spur grass growth.
Start sending out email newsletters, flyers, and text messages to customers in February. Remind them about your services - offer discounts and other benefits to those who choose to use your services again this year.
DialMyCalls is a great tool for this. With DialMyCalls, you can send SMS messages, voicemail messages, and remind them about your services - increasing the likelihood that they will work with you again.
2. Diversify Your Services
If you want to keep your business operating all-year-round, you should consider diversifying your services.
Edging and trimming are usually part of most lawn mowing packages. This is a good place to start. However, you may also want to consider offering services like:
- Snow removal and de-icing
- Leafblowing and debris removal
- Shrub/flowerbed trimming
- Mulching and basic landscaping
Snow removal and leaf removal can help you make more money during the fall and winter, when business slows down for lawn mowing services. Landscaping and mulching helps you get more work during the warmer months.
3. Don't Underestimate the Power of Going Door-To-Door
Sometimes, the oldest marketing techniques are the best. Going door-to-door may be intimidating, but it's often a great way to drum up more business. Head to a neighborhood of your choice, start walking door-to-door, with flyers and more information about your services.
You can offer a discount coupon, as well as contact information that will allow a potential customer to get in touch with you. It's a great idea to require a phone number or email to get this discount - this will help you build a list of potential future customers.[click to continue...]
A potluck is a great event that brings your community and your church together. Best of all, you can have one for just about any reason - maybe it's Pastor Appreciation Day at your church, or you're celebrating Memorial day - or you just feel like having a fun event that anyone can enjoy!
But potlucks don't just "happen". To host a successful potluck (and make sure you have enough food), you have to put in quite a bit of work - even though each attendee is bringing a dish of their own.
So if you've had trouble organizing potlucks in the past, or are simply looking for some great tips to make your church potluck even better, you're in the right place. Read on, and see our top tips for potluck organization!
1. Start Planning as Early as You Can
Church potlucks should usually be planned a month in advance, at least - that way, you'll be able to announce the potluck several times during church services, and make sure that everyone knows about the event.
Awareness is one of the biggest factors in the success of a church potluck. If nobody knows about it, nobody will bring any food! So you should also consider sending out an email to your congregation.
DialMyCalls is a great automated church phone tree to use when planning potlucks. You can create a list of everyone attending, and send out SMS and voice message reminders about the event - ensuring that they remember to attend and bring the dish they said they would bring.
2. Send out a Sign-Up Sheet
A sign-up sheet is a great way to make sure that you'll have plenty of attendees - and to learn what dishes they plan to bring.
Put a sign-up sheet out in the foyer of your church, and make sure to tell people to sign up, so that you'll be able to understand what kinds of dishes will be present, and how many people are attending.
You can also consider sending out a "digital" sign-up sheet. You can use the physical sheet to create a document in Excel or Google Sheets, listing who plans to attend, their number, and the dishes they plan to bring. You can update this sheet regularly based on the physical sheet, and send it out to people who have not yet signed up on the paper sheet.[click to continue...]
Shoveling snow is a great side hustle if you need some extra money. And if you live in an area where it snows regularly throughout the winter - such as the upper Midwest or the East Coast, you can even turn it into a full-time, seasonal gig.
But it may be a bit intimidating to start a snow shoveling service on your own. You may not know where to start!
You're in luck. In this article, DialMyCalls will help you understand how to start - and scale - a snow shoveling service. Let's get started now.
1. Get the Tools You'll Need
Lucky for you, the basic tools you need to start your business are incredibly inexpensive.
The primary thing you'll need is a snow shovel. Don't skimp out on quality, here - you'll be using this shovel every day for hours at a time. You want a grooved, deeply scooped snow shovel with a slightly curved handle. Heavy-duty plastic is usually the best choice. Metal is heavier, but can be more effective at scraping.
You can also invest in some road/sidewalk salt. You can get 40lbs for about $25, and offer salting as an additional service on top of shoveling snow.
That's pretty much all you need! Make sure you have warm clothing, gloves, and non-slip shoes, and you're ready to go.[click to continue...]
Sign up now and try our services for free!
Use the promo code DMCBLOG and get 25 free extra credits