Nonprofit marketing may sound like a strange phrase. After all, marketing is about earning money — and nonprofits aren’t in it for the money. Right? Wrong. Nonprofits still require money to function. To support their cause, money is involved in some way, shape, or form. Because of this, nonprofit marketing is just as important as marketing for businesses. In fact, nonprofit marketing can be even harder. While businesses earn money in exchange for a product or service, nonprofits must convince their audience to give them money for nothing in return. This added difficulty of raising funds makes it even more important that you send all communication from your nonprofit with a marketing mindset. The Difference Between Marketing and Nonprofit Marketing Consider these three goals of marketing and how they transfer to the nonprofit sphere: Increase Sales. When talking about nonprofits, this really refers to fundraising. Nonprofit organizations want to follow
Emergencies can happen at any moment. Getting lost, injured, or affected by a natural disaster is a risk you take even if you don’t leave your house. The truth of the matter is that most of us do leave our houses — and we’re accompanied by a smartphone. This fact means that emergency apps are uniquely suited to keep us safe wherever we are. Here, we cover seven emergency apps that can help us in a variety of different ways. From first aid tips to emergency broadcasts, these emergency apps keep important resources right at our fingertips. 1. Bugle Bugle is an app for people on the go, especially those going solo. With Bugle, you can enter your itinerary details directly into the app. You also enter an emergency contact. When entering this information, you choose a check-in time, or a time by which you should be back. If you
There are three primary types of bad tenants: Tenants who are not paying their rent or refuse to pay on time Tenants who are damaging your property Tenants who are violating their lease agreement – by doing things like being loud and disruptive, having pets that are not allowed, or providing a permanent residence to individuals who are not part of the lease. And when it comes to bad tenants, you may think your only option is to try to evict them – but this is not true. In fact, eviction should usually be your last resort. It’s legally complex, and renters have many protections that can help them fight back against eviction. So, what should you do about bad tenants? We’ve put together a list of a few of the best options you have. Read on, and start developing a plan to deal with your own bad tenants! 1.
A phone ringing during service. A screen lighting an extra spotlight during worship. Another phone vibrating off the chair and crashing to the floor during Sunday school. Phones covering the faces and eyes of the youth group as they say a quick goodbye to their parents. The problems that phones can cause can make a church texting service sound like a ridiculous idea. In a space and community where relationships and attention are so important, it seems that all phones can do is make relationships more distant and attention more divided. However, this doesn’t have to be true. A church texting service can be an important tool in keeping your congregation engaged, informed, and involved in the goings-on at your church. Here, we suggest 10 ways to use texting to aid your members, staff, and mission. 1. Motivational Messages You can keep your members encouraged even when they’re not sitting
The use of SMS text messages in business has been increasing as the years go on. But why is this? SMS messages can play an important role in both formal and casual communication. Mass SMS text messages are especially useful when contacting many people at once. This includes situations that involve mobilizing groups, advertising a product or service, or keeping your audience informed. The draw of SMS text messages is in the medium’s versatility. This type of communication allows you to communicate with almost anyone, almost anywhere, at any time, and about anything. Anyone: The Social Reach of SMS Text Messages In 2015, there were 4.15 billion cell phone users worldwide. In that same year, there were 190.64 million smartphone users in the U.S. alone, not accounting for non-smart phones. These numbers indicate just how widespread cell phone use is, and they’re only increasing as time goes by. With so
If you own an apartment complex, the last thing you want is to get a call in the middle of the night notifying you about a fire on your property. Apartment fires can be deadly, and can swiftly destroy your property. Because of this, it’s important that you understand your responsibilities when it comes to fires at your apartment complex. In this guide, we’ll give you a step-by-step overview of what you should do after a serious fire at your apartment complex. 1. Notify All of Your Tenants About the Situation First things first, you’ll want to notify all of your tenants about the situation as soon as you can, and ensure that they’re aware of the situation that occurred, and that your apartment complex may be uninhabitable or dangerous to enter. Using a service like DialMyCalls is a great way to do this. Using DialMyCalls, you can quickly send
While fires at churches are relatively rare, they can be extremely dangerous – and unless you have the proper equipment in place and a plan to deal with an emergency fire, your congregation could be at risk. How can you make sure you’re prepared for a fire at your church? In this article, we’ll discuss a few of our top church fire safety tips, which you can use to keep your church building and your congregation safe. 1. Check Your Fire Alarms and Sprinkler Systems Yearly First and foremost, you should make sure that your fire alarms are functioning properly – this will ensure that you get an early warning if there is a fire. Related systems like smoke alarms and carbon monoxide detectors should also be inspected yearly, and have batteries replaced, if necessary. If your church has a built-in sprinkler system, you should also have it inspected. You
The medical field is full of time-sensitive, vitally important communication. It can be difficult to worry about how everyone will receive information, especially if you’re already worrying about how everyone will receive the proper treatment or the correct diagnosis. What’s the fastest way to notify a patient that their medication has been recalled? Or to ensure that the nurses in ICU know to expect a transfer within the next ten minutes? Or to alert clients to a measles outbreak? Or to remind a patient of their appointment? These days, the answer is often text messages. This kind of communication is useful to those in most professions, but perhaps most so in healthcare. Those working in or receiving services from the medical field often have the most to gain from instant, clear, recorded information. But the decision to use SMS communication isn’t only up to doctors. HIPAA (the Health Insurance Portability
If you’re not careful, the roofs at your rental properties can become neglected and damaged – this can easily lead to a costly repair bill, and make a big dent in your profits. If you want to make sure that the roofs at your rental properties are properly cared for and ensure you prevent leaks and water damage, you’re in the right place. In this article, we’ll be taking a look at a few essential steps you can take to keep your roofs – and your rental properties – in great shape. 1. Ask Tenants to Report Any Leaks or Roof Damage They Notice Immediately One of the difficult parts of preventing roof damage and leaks at rental properties is that you don’t live in the property – so you can’t constantly monitor the roof, check for leaks, and make sure your roof shingles or tiles are in great shape.
It’s easy to see the prevalence of electronic communication. On the street, in the office, in the grocery store – it seems everyone has a phone up to their ear or in their hand. As it happens, Americans check their phone, on average, 80 times a day. The combined usefulness of phones makes them a primary way to connect with the many different groups of people we need to communicate with. Whether it’s our employees, coworkers, customers, or others, mass SMS text messages and voice broadcasts can help us engage and connect better to improve our business relationships. Why Automated Group Messaging Means Better Engagement We’ve already covered the fact that SMS text messages and voice calls are essential to engaging employees and clients alike. But how can automated alerts help us do this? The answer is simple. If we’re alerting or otherwise communicating with those we work with all
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