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“I am a youth minister and have spent hours in the past calling students individually to remind them of an upcoming event or to get out an urgent announcement. With, I cut that time down to about 1 minute. I also love how I can see exactly who answered live and how long they listened so I know if they heard the whole message. is the best website I have stumbled upon all year! Thanks!”

Central Baptist Church

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White Label Texting: Set Up Fast [2024]

White Label Texting: Setup Fast [2024]

Quickly and easily set up your White Label SMS today. At DialMyCalls we make this step easy.

White label texting solutions enable businesses to personalize the platform with their own branding while leveraging the technical infrastructure and support of an established service provider. It accelerates the setup process and ensures a reliable, scalable system.

Why Use DialMyCalls as Your White Label SMS Software?

Nonprofit Text Message Notifications - DialMyCalls

Choosing the right white label SMS software can be a game-changer for your business. DialMyCalls is an exceptional choice with versatile, robust features that cater to all your messaging needs.

Bulk Texting

Text Broadcast - Text Messages to Customers

When you need to reach a large audience quickly, bulk texting is indispensable. DialMyCalls allows you to send mass text messages to thousands of recipients in just a few clicks.

Whether you’re announcing a flash sale, sending out reminders, or broadcasting important updates, bulk texting ensures your message is reliably delivered.

Scheduled Messaging

Ever get woken up by an unwanted text? No one reads those. Timing is critical for effective communication. DialMyCalls’ scheduled messaging allows you to plan and send messages at the most opportune moments, even if you’re not available to hit send.

Mass Texting, Made Easy

Send Bulk Text Message Campaigns in Seconds

So plan your event notifications a month in advance, or schedule an appointment reminder weeks ahead of time. You can focus on other things while your audience receives the messages when they’re most likely to engage.

Customizable Reports

Understanding the effectiveness of your SMS campaigns is critical to refining your communication strategy. DialMyCalls’ custom reports provide detailed analytics on your SMS outreach.

You can track delivery rates, open rates, and responses, giving you valuable insights into audience behavior. These reports can highlight the metrics most important to your business, helping you make data-driven decisions.

How Does White Label Texting Work?

  • Choose a Provider
  • Branding and Customization
  • Integration
  • User Setup
  • Contact Management
  • Scheduling and Sending
  • Monitoring and Reporting

White label text messaging marketing platforms simplify the process of offering SMS services under your own brand by providing the back-end infrastructure. Here’s a step-by-step look at how it typically works:

Step 1: Choose a Provider

DialMyCalls - Best Mass Texting Services

The first step is selecting a reputable, reliable white label SMS software provider, like DialMyCalls. Key factors to consider include feature set, scalability, pricing, and support services.

Step 2: Branding and Customization

Once you’ve chosen a partner, you’ll have the opportunity to personalize the platform with your own branding. This usually includes:

  • Adding a logo
  • Choosing custom colors
  • Altering the user interface

The goal is to make the SMS service feel like an integrated part of your brand rather than a third-party tool. If you’re targeting school boards, you probably don’t want the same interface as an e-commerce marketing firm.

Step 3: Integration

Convenient Integrations - DialMyCalls

Next, you’ll integrate the SMS marketing white label platform with your existing systems. For example, DialMyCalls offers custom integrations with platforms like:

  • Calendly
  • Eventbrite
  • Freshdesk
  • Hubspot
  • MailChimp
  • Shopify
  • Slack

The provider will likely also provide you with API documentation to build new integrations and better serve your customers.

Step 4: User Setup

Sub-Accounts - White Label Texting

After the platform is branded and integrated, you can start setting up user accounts. These users can be your employees, clients, or any other stakeholders who will need access to the SMS functionalities. Most platforms offer tiered permissions, allowing you to control what different users can see and do within the system.

Step 5: Contact Management

Add Contacts - Church Texting App

Upload or sync your contact lists to the platform. Contacts can often be segmented into groups based on criteria such as location, behavior, or customer status. This segmentation makes targeting specific messages to specific audiences much easier and more effective.

Step 6: Scheduling and Sending

Send Weather Alert

Now you’re ready to send messages. You can opt for immediate dispatch or schedule messages for future dates and times. The scheduling feature is particularly useful for sending reminders, personalized campaigns, and time-sensitive alerts without constant manual intervention.

Step 7: Monitoring and Reporting

Weather Alert

After the messages are sent, monitoring their performance is critical. You can help your customers with white label reporting tools that can be branded as if created by your company.

The Benefits of White Label SMS for Marketing Your Business

Incorporating white label SMS solutions into your service offerings can create significant advantages for you and your clients:

Enhanced Brand Reputation

Offering a comprehensive suite of services that includes custom texting solidifies your reputation as a versatile, innovative provider. Whether you’re in marketing, IT, or education, delivering white label SMS services enhances your brand value.

Increased Revenue Streams

Expanding your service catalog can open up new revenue opportunities. You can bundle SMS services with existing products, create tiered pricing models, or offer premium messaging solutions to diversify your income.

Faster Time-to-Market

Developing an in-house SMS platform takes a long time and can be quite expensive. White label software allows you to rapidly deploy a fully functional, customizable texting solution under your brand.

The quick setup allows you to start offering SMS services to your clients almost immediately, keeping you competitive and responsive to market demands.

Scalability for Your Clients

As your clients grow, so will their communication needs. White label SMS software is built to scale, ensuring both small businesses and large enterprises can send messages efficiently. You’ll be able to accommodate evolving needs without frequent updates or system overhauls.

Seamless Integration

White label platforms are designed to integrate seamlessly with various other software solutions. Whether your clients use CRM systems, e-commerce platforms, or other business tools, you can ensure smooth interoperability. This ease of integration enhances the overall user experience and makes you a more attractive option.

Top 5 Most Common Uses of White Label Texting

Here are some of the most common use cases of white label texting platforms:

1. Marketing Agencies

Marketing agencies can offer white label SMS services as part of their comprehensive packages. Along with their PPC campaign expertise or influencer networks, they can offer promotional SMS services.

Whether it’s sending out flash sale notifications, event invites, or exclusive content, agencies with custom texting options can boost client campaigns and ROI.

2. Managed IT Service Providers

Managed service providers (MSPs) often add SMS texting as part of their IT solutions. These platforms can help clients manage communication for system alerts, maintenance updates, and security notifications.

An SMS solution complements their existing IT services and reinforces their position as a one-stop-shop for any technical needs.

3. Educational Technology Companies

EdTech companies can integrate white label SMS into the suite of tools they offer. By providing schools, colleges, and universities with branded texting solutions, they facilitate better communication between administrators, teachers, students, and parents.

They might need it for emergency alerts, event notifications, or exam reminders, and won’t have the resources to build an in-house solution or look for multiple service providers.

4. SaaS Providers

Software as a Service (SaaS) providers can enhance their overall product catalog by adding SMS functionality. For example, a CRM SaaS model can offer integrated SMS communication tools as an add-on feature, allowing clients to directly contact customers through their platform.

5. E-commerce Solutions Developers

Companies that specialize in creating solutions for e-commerce platforms can provide online retailers with SMS tools for sending order confirmations, shipping updates, and promotional messages. By embedding these SMS capabilities into their e-commerce software, developers enhance the overall value of their products.

How to Choose an SMS White Label Reseller Program

Choosing the right SMS white label reseller program will ensure reliability, scalability, and satisfaction for you and your customers. Here are the key factors to consider when picking a partner:


Look for a provider that offers a versatile set of features, like bulk texting, scheduled messaging, automated responses, and advanced analytics.

The more comprehensive the feature set, the better you can tailor your service to meet diverse client needs.


Choose a program that offers seamless integration with the software you (and your clients) actually use. API availability is a significant plus, allowing you to create custom integrations that can further enhance the functionality and appeal of your SMS offering.

Delivery Rates

The reliability of an SMS system is everything. A reputable reseller program should guarantee high delivery rates and low latency, ensuring messages are sent and received promptly. Check for reviews and testimonials to gauge the platform’s performance.

Support and Training

Helpful, accessible customer support is essential when adopting a new technology platform. Choose a white label SMS platform that offers robust support services and training resources, such as:

These training materials will help you and your clients get the most out of the SMS solution.

Pricing Structure

Evaluate the pricing structure of the SMS platform, and make sure it aligns with your business model and profit margins. Look for transparent pricing with no hidden fees and consider programs with tiered pricing based on volume, which can provide cost savings as your SMS usage increases.

Trials and Demos

Finally, take advantage of trial periods or demo versions. These allow you to test the platform’s features, usability, and performance before making a commitment.

DialMyCalls, for instance, offers a completely free plan that requires no credit card, no obligation, and no setup fee. You can try sending 25 free calls or text messages to see if it’s the right fit for your business.

What Our Customers Say About DialMyCalls White Label Texting

Don’t take our word for it. Here are thoughts from some of our trusted customers:

“Very easy to upload massive customer lists. Love the ability to have it appear that the call is coming from your Customer Servicing number, type in a message that is converted to a voice call – but also sent simultaneously via email or SMS text.”

– Matt S.

“Quick and efficient way to reach my residents. I love that I can create messages for my residents in real time as an incident occurs and set them up for a future date. The messages go out immediately, and I don’t need to be in my office waiting for calls when an emergency is unfolding since they already know. I can also use the app if I am away from my property.”

– Vanessa R.

“It just works! DialMyCalls helps us be nimble, flexible, and constant with good communication!

We are a medium-sized non-profit with a history of communicating at least weekly to our stakeholders. We were using a seventeen-year hardware-based “robocaller.” It was beyond clunky and crashed constantly. Now about 110 calls go out simultaneously.

We have the flexibility to record via a computer at our office, through an app shared by our leaders on their smartphones, or even via a phone-in service (no tech expertise needed). Our members love it. We can flex to text or email blasts to fit our needs. Leaders AND members love it. Great service team and a fair price–we could not be happier with”

– Jerry M.

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Start Transforming Your Communication with Mass Texting

White label texting FAQ

  • What are white label texting examples?
  • Is white label texting effective in 2024?
  • How much does a white label seller program cost?
  • Is white label texting legal?
  • Why use white label texting vs other marketing channels?

What are white label texting examples?

Some common examples of how white label texting can be used are:

  • Marketing agencies: Can offer custom texting to their clients for promotional messages, event reminders, and exclusive offers.
  • Managed IT: Can add SMS capabilities for system alerts, maintenance updates, and security notifications.
  • EdTech: Give schools the texting platform for emergency alerts, exam reminders, and event notifications.
  • SaaS: Integrate SMS capabilities into CRM or communication platforms.
  • E-commerce: Developers offer SMS tools for order confirmations, shipping updates, and promotional messages within their online stores.

Is white label texting effective in 2024?

Yes, white label texting remains highly effective in 2024. SMS boasts impressive open rates—often over 90%—far surpassing many other communication channels. The immediacy and direct nature of text messages make them ideal for urgent and time-sensitive communication.

How much does a white label seller program cost?

The cost of a white label SMS reseller program varies widely based on feature set, scalability, and provider reputation. Reach out to DialMyCalls to get a custom quote or discuss your SMS needs.

Is white label texting legal?

Yes, provided it complies with relevant regulations such as the Telephone Consumer Protection Act (TCPA). These regulations typically require businesses to obtain explicit consent from recipients before sending marketing messages and provide options to opt-out.

Why use white label texting vs other marketing channels?

White label texting offers several advantages:

  • High open rates
  • Immediate delivery
  • Personalization
  • Automation
  • Integration

But it doesn’t need to be one or the other. White label texting platforms can be a great way to add value to your other marketing solutions, providing clients with a powerful, direct, and effective customer engagement tool.

Grow Your Business Today With White Label SMS

Ready to elevate your services and boost your business? Partner with DialMyCalls to build and integrate a powerful, customizable white label SMS solution under your brand. Enhance client communication, increase engagement, and drive results with our reliable platform.

Reach Thousands, Instantly

Grow Your Business by Leveraging Mass Texting