SMS marketing software can make or break your business’s marketing plan. Small businesses especially can find text marketing platforms and text messaging software hugely beneficial, as they can communicate with many customers instantly (and usually at an affordable price). While the text messaging software itself is generally simple to use, it can be difficult to decide which text marketing platform is most suited to your business’s needs. Does the interface’s simplicity matter more or less than the price per message? Do you need a platform that aids only in mass text messages, or would you also like to send out email blasts and voice broadcasts? Do you want your texts to include images or videos? All of these are important considerations when deciding on an SMS marketing software for your business. Here, we break down the pros and cons of five of our favorite text marketing platforms. 1. Texting Base
Text message marketing is more important than ever, making Instagram texting a vital tool for influencers. This should be no surprise to Instagram influencers, who know the importance of communication. After all, the only way to become and remain an influencer is to communicate well with a target audience. And while influencers are often seen as a marketing tool themselves, it’s important that they do their own marketing and communication to stay visible and relevant. This task means using the latest tools to keep up with the ever-increasing demands of communication with a large audience. The key? Text message marketing via Instagram texting. Here, we discuss how Instagram texting works, why it matters, how to set up a second phone number to communicate with followers, and which Instagram influencers are doing it right already. How to Add a Phone Number to an Instagram Account The most important part of Instagram
The DialMyCalls developers are constantly improving our mass texting and calling service to make it the best communication platform around! Below you will find the official changelog which will show all updates*, bug fixes and new features that are added to DialMyCalls’ mass notification system: November 2019 — PHP 7.3 Improved Vanity Number searching. Updated pricing page. Updated V3 confirmation page Improved contact groups listing. iOS Version 3.10.1 Released Android Version 3.10.0 Released October 2019 — Pushed several updates and fixes to V3 reporting. Added clickable hyperlinks to 2-way text messaging window. Fix user counts for contact groups (V3). Access Account permissions hotfix. Several updates pushed to mobile apps. Fixed “Non-Mobile” status on broadcast reports. Fixed recording playback on iOS mobile app. Updated uploading contacts modal. September 2019 — Improved functionality of embeddable customer widgets. Updated “Refer-A-Friend” is now live! Advanced filtering for V3 reports updated. August 2019 — Fixed
Sending video in mass text messages is a great way to connect with customers and create a response. The internet and mobile usage has fundamentally changed the way people shop for goods and services. On the other side of the coin, digital marketing techniques have also drastically changed the way businesses communicate with their audience. But eCommerce and mCommerce are crowded, competitive fields. While the internet and smartphones have opened many doors for online companies, they’ve also made it more challenging to make an impact on your target audience. Now more than ever, it’s imperative for companies to stand out from their competitors. One compelling way to do this is with emotional, visual marketing techniques. Why Is Video a Great Marketing Tool? Video is essential to making emotional, long-lasting connections. It also gives companies many opportunities for use. For example, you can make a branded video that can be shared
Influencers are Building a Mass Texting List and Here’s How to Do It More than half of U.S. consumers own a smartphone. 90% of those consumers use their mobile to shop online. The wedding of mobile and eCommerce has already happened, and it’s a match made in heaven. For progressive businesses, taking advantage of mass text marketing is ideal for growing their customer base. Mass texts can also drive traffic to your online store location and increase your conversion rates. Mega influencers like Gary Vee and some of the biggest names in business are taking advantage of this digital marketing technique. Are you ready to take your marketing game to the next level? Below, we’ll look at some of the most successful influencer texting campaigns. We’ll also show you how to build a mass texting list for your business, no matter your niche or industry. Why Is Mass Texting Good
SMS short codes, vanity numbers, and bulk messaging — communication isn’t just face-to-face or pen-to-paper anymore. In a world of laptops and smartphones, mass texting service and call broadcasting, there are endless ways to communicate. Smart communicators will learn to harness all of these avenues to communicate quickly and clearly with large groups of contacts. Whether you need to communicate with employees, volunteers, or parents, knowing the ins and outs of mass text messages and voice broadcasting is a huge benefit. Below, we define the most important and most confusing popular online communication terms. These include SMS shortcodes, longcodes, bulk messaging, toll free, vanity numbers, computer to mobile, MMS, local numbers, and virtual numbers. SMS Short Codes An SMS short code is a 5-6 digit number used to send or receive text messages. Usually, this number is short so that it’s easier to remember. The ease of use of these
Up to 96% of Americans now own a cell phone of some kind. The prevalence of mobile devices makes mobile marketing campaigns uniquely suited to reach the vast majority of the population. Mobile messages have the ability to reach up to 96% of Americans. However, simply getting a message to an individual’s phone doesn’t guarantee that they’ll be interested. Some mobile marketing campaigns are more successful than others. Here, we dive into 7 tips for mobile marketing that will drive your campaign towards success: a consistent voice, mobile-friendly emails, optimized content, mass text messaging and voice calls, videos, an easy to use website, and personalization. 1. Keep a Consistent Voice Odds are, your audience is receiving mobile text messages from a variety of sources. You aren’t the only business they’re hearing from. Because of that, it’s important that all communication from you in unified under a single voice and message.
No one really wants to be on the receiving end of an auto-reply message. They fill up your inbox, they’re annoying, and they’re generic. But with the right techniques, you can utilize automated text messages as important tools to keep your audience informed and engaged. What makes the difference between an annoyance and an engagement opportunity? Personalization. Taking a recipient’s name, location, interests, and opinions into account can make your automated text messages relevant. This relevance is what keeps your audience happy. Say My Name, Say My Name: Using Names in Automated Text Messages A recipient’s name is one of the easiest identifiers to gather and use to personalize communication. Each contact is usually paired with a name, so it’s easy to include as part of an automatically generated message. The inclusion of a name lets the recipient know that an automated text message was intended for them. It wasn’t
Nonprofit marketing may sound like a strange phrase. After all, marketing is about earning money — and nonprofits aren’t in it for the money. Right? Wrong. Nonprofits still require money to function. To support their cause, money is involved in some way, shape, or form. Because of this, nonprofit marketing is just as important as marketing for businesses. In fact, nonprofit marketing can be even harder. While businesses earn money in exchange for a product or service, nonprofits must convince their audience to give them money for nothing in return. This added difficulty of raising funds makes it even more important that you send all communication from your nonprofit with a marketing mindset. The Difference Between Marketing and Nonprofit Marketing Consider these three goals of marketing and how they transfer to the nonprofit sphere: Increase Sales. When talking about nonprofits, this really refers to fundraising. Nonprofit organizations want to follow
A single electronic note in a crowded room can make nearly everyone reach toward their pockets in unison. You know the note — the tinny, bell-like toll or the lower, sustained buzz of a notification. These sounds are so widespread that no one in the room would be confused if their phone showed no such notification. After all, almost everyone has a phone. It’s up to businesses to determine how they’re using them. Because of this prevalence, all communication has the potential to bring customers, clients, businesses, and employees closer than ever before. With each step, people become easier and easier to reach. But to close this communication gap, organizations, businesses, and individuals have to keep up with the latest trends. One of the important communication trends is the growing use of texting over email. Advantages of Text Messaging In this day and age, both desktop and laptop computers are
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