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6 Helpful Tips for Communicating via Text Message With Your Customers

Top 6 SMS Text Message Marketing Tips for Your Business

 

Did you just finish setting up your DialMyCalls account? Congratulations - you're now using one of the most effective marketing tools for your small business!

Text message marketing is a powerful form of communication. In fact, around 98% of SMS messages are opened by customers - nearly quadruple the rate of email newsletters.

But you can't expect to achieve marketing success without a basic understanding of SMS marketing strategies. That's why DialMyCalls is here with a quick, simple guide to help you communicate more effectively with your customers using SMS. Read on, and learn with us!

 

Ask Customers to Opt-In to Your Messages

1. Ask Customers to Opt-In to Your Messages

The first step to communicating with your customers is to start building a list of peopel who have "opted-in" to messages from your company. 

If you already have a list of phone numbers, that's a good place to start - send a message to that list of individuals asking them to opt-in to your SMS messages. Some may say no - but the vast majority will be interested in receiving messages from you, especially if you offer a discount or a special offer to those who sign up.

You should also try to get more customers to opt-in, in person. Create signage for your store or business that lets people know about your SMS marketing campaign, and mention it to them when they're checking out.

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DialMyCalls Case Studies – Acrobat Outsourcing (Staffing Notifications)

Acrobat Outsourcing - Staffing Notifications

 

DialMyCalls offers a staffing notification system that is used by thousands of businesses all across the United States and Canada. Businesses, both big and small, rely on our service to send out a plethora of automated notifications such as employee notifications, event reminders, shift availability notices, schedule reminders, weather alerts, and much more. Let's take a quick look at how Acrobat Outsourcing utilizes DialMyCalls:

Why Did Acrobat Outsourcing Need a Staffing Notification System?

Acrobat Outsourcing required the ability to send out requests via text message to people to see who is available for shifts and get responses back via our 2-way texting feature when needed.

Why Did Acrobat Outsourcing Choose DialMyCalls?

DialMyCalls is very cost effective as well and Acrobat Outsourcing loves the capability of being able to send out automated phone calls in addition to text messages.

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Send Text Messages Using an Email Address

How to Send Text Messages Using an Email Address
 

Paying for cell phone service can be expensive. Especially if you have a really high-end phone, the bill for monthly service can be way out of your price range. So what are you supposed to do if you want to own a nice cell phone, but don't want to pay for service? One solution is to get your texting and calling done by other means.

There are apps you can download that will allow you to text and call for free, but not all phones support these apps and you might be limited in the amount of call time you get or the amount of texts you can send. Thankfully there is one completely free way you can send text messages that doesn't require any other downloads or services, texting via email.

Many people are completely unaware that almost every mobile company has an email address for texting that you can use your own email address to send texts to, thus effectively sending a text message from your email account directly to someone's cell phone inbox. Let's take a more in-depth look at just how you can accomplish this, and what the pros and cons are of texting via email, especially if you are trying to text many people at once.

How Can You Text via Email?

Texting via email is unbelievably simple, you simply type in the email to SMS gateway for whatever carrier your recipient uses, and punch in their cell phone number in front of the "@" sign. For example if your recipient's cellphone number is 1-123-456-7891 and their carrier is AT&T, you would type in the following address in the "send to" box: "11234567891@txtatt.net". Almost every single carrier has its own address for this specific purpose, here is a list of all the major carriers' email to sms gateways:

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Hurricane Season Facts and Preparation Guide

Top Hurricane Season Tips, Facts and Preparation Guide
 

The winds and rains produced in a hurricane have the potential to do massive destruction in just a few hours. Even though we typically have a couple days' notice on their impending arrival, the force can still take us by surprise. Cities, towns, college campuses, schools, homeowners, and anyone else living at risk of a hurricane need to have a decisive plan in place for dealing with this type of storm.

 

Hurricane Season Facts

Hurricane Facts and Information

Your first step in preparing for hurricane season lies in knowing what you are dealing with. Forecasters may be talking about an approaching storm for days, but you won't be able to properly prepare yourself, school, or town unless you know what they are referring to.

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DialMyCalls Case Studies – Let's Play Sports (Team Calling)

Let's Play Sports - Team Calling
 

DialMyCalls offers a  team calling system that is used by hundreds of sports leagues all across the United States and Canada. Leagues, Individual teams and coaches rely on our service to send out automated notifications such as game cancellations, team photo reminders, schedule notices, parent notifications, and much more. Let's take a quick look at how Let's Play Sports utilizes DialMyCalls:

Why Did Let's Play Sports Need a Team Calling Service?

Let's Play Sports needed an "idiot-proof" system to send out calls and texts to different regions for their sports leagues.

Why Did Let's Play Sports Choose DialMyCalls?

Let's Play Sports heard about DialMyCalls from someone using us for their gym memberships and decided to go with our service because of their recommendation.

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How Hotels Are Using Text Messaging to Deliver a Better Customer Experience

Top 7 Hotel SMS Text Message Tips
 

The hospitality industry has, historically, been somewhat slow to adapt modern technology. The size, scope, and relatively low profit margins of the business make it hard to adapt to change - even in large hotel conglomerates.

However, there's one area where hotels are using advanced technology to the benefit of both themselves - and their guests. SMS text messaging.

SMS broadcasting offers hotels a quick, easy way to send important information to their guests - and when implemented correctly, guests can also respond to hotel messages. This streamlines communications dramatically, and can lead to a much better customer experience.

Let's take a look at how hotels are using text messaging to increase communication capabilities, and improve customer satisfaction.

 

Reservation Reminders - Top 7 Hotel SMS Text Message Tips

1. Reservation Reminders

Most guests are not likely to forget about their trips - but reservation reminders are still a handy way to remind guests about their stay in your hotel, and offer them other value-added services.

You can ask guests when they anticipate arriving, whether they'll require a car to get them at the airport, if they're interested in having a beverage upon arriving at your hotel, and other basic questions.

These questions allow you to personalize their customer experience. In addition, sending a reservation confirmation via SMS makes it easy for a customer to access it when they actually check in. This reduces the burden on your front desk staff, and can help make guest check-ins more fast and efficient.

 

Event Alerts - Top 7 Hotel SMS Text Message Tips

2. Alerts About Upcoming Events and Specials

Whether you have a guest staying for work or play, chances are they're not totally familiar with the area. SMS text messages provide hotels with a non-intrusive way to inform guests about special events around town, shows that are popular among other guests, and other recreational activities.

You can even inform guests of things like the weather and traffic conditions every morning - this makes it easy for them to enjoy their stay, and plan for their day.

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