Running a food truck business can be a rewarding opportunity to show off your food making skills, as long as you can get customers to your truck. This type of "on the move" business puts you at a slight disadvantage against the typical eatery since a loyal fan may not always know where to find you. You could invest in a megaphone, neon lights or even a bat signal to stand out where you're parked, or you could take the easy route and market your business through text messages.
SMS marketing is an easy and cost effective way of keeping in contact with your loyal customers. The concept is simple, they "opt in" to your service by giving you their cell phone number - just offer a free drink in exchange for those digits and you'll be amazed at how many oblige - then you are permitted to send text messages directly to their phone. This is made even easier with an SMS marketing provider, since these companies will store the numbers for you and allow for bulk texts to be sent to all your customers at once.
Still not sure how this could help boost your food truck business sales? These 5 text message marketing tips will help to drive the point home:
1. Broadcast Your Location
If your food truck is one that is always on the move, then you already know the frustration of knowing there are customers out there craving your meals, but have no idea where you're at today. You may already use Twitter or Facebook to help your customers keep up with your whereabouts, but imagine how much faster a text message would be. Some probably don't even log into those accounts until they are already biting into a sandwich, but they are checking their text messages all day long.[click to continue...]
With the world's eyes now accustomed to reading the small screen of their smartphone, it was only a matter of time before a way was discovered to advertise through them. SMS text alerts as a marketing tool have proven to be highly successful in a number of different applications, and are ideal for businesses both big and small, so long as you know how to properly take advantage of it.
The best thing about SMS marketing campaigns is that they are inexpensive in comparison to other methods of advertising your service, business or product. Plus, there is no real technical knowledge needed beyond being able to come up with compelling messages. This is especially true of bulk messaging, or what some refer to as text blasting.
How Does Bulk Messaging Work?
Bulk messaging follows the same concept as a group email, except the recipients receive their message right on their phone. Since most providers of this type of service have an address book for you to store your contact numbers, the process for creating and sending the message is simple and should take just a few minutes.[click to continue...]
For decades, businesses have recognized the benefit of bringing new minds aboard that are coming straight out of college. The job of a college recruiter is to entice the best and brightest to become a part of whatever team they are working for. The stakes are high and the competition tough, making it imperative that college recruiters learn how to make connections with this emerging job pool at their level and build strong relationships that last.
Create a Compelling Online Presence
Your potential new employees are born of the digital age, and are accustomed to communicating online. In order to attain their interest, your company needs to be online too, tweeting, posting and even blogging on a regular basis. Make it as personal as possible by using names and pictures. Choose individuals with strong personalities that people generally migrate, to manage your social presence online, and give them some liberty when it comes to engaging with college students you want on your payroll.[click to continue...]
Churches are the center of the community, hosting numerous events throughout the year in order to bring people together. When you are called upon to host one of these events, you are given a lot of responsibility. Follow these tips to help make every event your church hosts a success.
1. Set Up a Monthly Calendar
A lot of time goes into planning events for your church, and the sooner you know what you have going on and when, the better. Use a large calendar and begin picking the dates for your various events so that you can begin to plan them as early as possible.[click to continue...]
Whether it's baseball, football, basketball, or another sport, coaching high school athletic teams certainly has its challenges. If you are just starting out on this rewarding, yet sometimes frustrating, path then these tips will help you get started off on the right foot:
1. Make Sure the Word is Spread for Tryouts
In a high school setting especially, you want to make sure that every kid has an equal opportunity to get on to your team. Be very verbal about your upcoming tryouts, post signs around the school, and ask that it be announced over the PA system. If your school is set up with a school notification system like DialMyCalls, you may even consider sending SMS text messages to the parents to help build up excitement for your team.[click to continue...]
The only good thing about a blizzard is that you are usually given some notice that it is on its way. This should give you enough time to buy some cocoa, batten down the hatches and light a fire in the fireplace. Follow these tips, and you'll stay safe and warm while the snow is piling on:
1. Add Extra Insulation to Your Windows and Doors
A blizzard does not just bring snow. A blizzard blows freezing cold winds right up to the exterior of your home. If your home is not well insulated, that freezing cold air will make its way into your living space. Reinforce window and door frames by filling in cracks with caulking, or if the entire window is a problem secure a piece of plastic in front of it. Use old towels rolled up as an additional barrier for the space at the bottom of doors that lead outside.[click to continue...]
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